Digital Marketing Developer/Analyst (VCO210/W)

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Job Responsibilities:

  • Assist in the planning and execution of various digital channels, including SEO/SEM, Google Ads, database marketing, email, and social media.
  • Provide support in managing selling channels, such as our own store, Amazon, Walmart, etc., in global markets.
  • Assist in coordinating advertising and marketing support, including influencer, social media, and other digital ads, to drive sales on these channels.
  • Assist in gathering information and supporting the measurement and reporting of the performance of digital marketing campaigns against goals (ROI and KPIs).
  • Collaborate and communicate effectively with internal teams and external parties to support the planning and execution of website development projects.
  • Work closely with IT and global marketing teams to optimize website content, architecture, and layouts.
  • Contribute to or assist in any ad hoc projects as assigned.

Job Requirements:

  • Degree or above in Digital Marketing or related disciplines.
  • Minimum 2 years of experience in SEM, SEO, and website project management.
  • Strong understanding of digital marketing, including data analysis, acquisition, and performance marketing.
  • Passion for digital communication techniques and technologies.
  • Solid knowledge of Google AdWords and Google Analytics.
  • Experience in managing Amazon seller accounts or other channels would be advantageous.
  • Knowledge in graphic design and website development would be a plus.
  • Excellent command of written and spoken English and Chinese, with strong interpersonal skills.
  • Candidates with more experience will be considered for the role of Digital Marketing Analyst.

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