VTech Opens the World of SmartVille at London Toy Fair

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VTech Opens the World of SmartVille at London Toy Fair

Create a Unique 3D Learning Environment to Expand the Imagination!


26 January 2006


Hong Kong – VTech Electronics Europe plc, a wholly-owned subsidiary of VTech Holdings Ltd (SEHK: 303; London SE: VTH; ADR: VTKHY) announced the launch of new SmartVille play sets which can be collected and combined to create an interactive learning experience for infants aged from 12 months.

Each SmartVille play set includes fun animal characters and accessories to help infants develop their own town scene packed with exciting role play and learning activities in an engaging 3D play environment.

Place each animal character on the touch-sensitive ‘hot spots’ around the SmartVille play sets and hear corresponding animal sound effects! Switch between three different modes of play to explore colours, numbers and letters with additional light-up features, accessories and play themes in each set.

Climb aboard the SmartVille train at the Alphabet Train Station with colourful alphabet track to encourage letter recognition, or find out more about numbers and colours with the interactive 1-2-3 Tree House! The animals of SmartVille are busy down at the Safe and Sound Fire Station with shape sorter windows; if it gets too much stop off at the Ice Cream Colour Shop with chunky activity buttons and shapes to play with! Things are being sorted down at the abc Post Office with a separate SmartVille scooter and postman to ferry the post! Finally, relax and unwind at the Musical Band Stand and sing along to the tunes!

With additional character and accessory sets to enhance the SmartVille learning experience, learning has never been so much fun!


About VTech

VTech is one of the world’s largest suppliers of corded and cordless telephones and a leading supplier of electronic learning products. It also provides highly sought-after contract manufacturing services. Founded in 1976, the Group’s mission is to be the most cost effective designer and manufacturer of innovative, high quality consumer electronics products and to distribute them to markets worldwide in the most efficient manner.

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