New York – Little Pim^®, the award-winning foreign language-learning program for young children, is excited to announce a partnership with VTech (http://www.vtechkids.com), a world leader in age-appropriate and developmental stage-based electronic learning products for children. The Little Pim foreign language video series for preschoolers will be available for the InnoTab Learning Tablet range starting December 1 in VTech's Learning Lodge™ app store, home to more than 600 titles of educator-approved downloadable content and curriculum.

"We are delighted to be able to offer Little Pim on VTech devices," said Julia Pimsleur Levine, CEO and Founder of Little Pim. "Our videos make language acquisition a fun and interactive experience, and partnering with VTech allows even more kids to begin learning a new language at the age they learn best. Studies show that children can learn new languages with greatest ease up until age six and then it gets harder to take in the new sounds, vocabulary and have a good accent. We want to get kids started when the learning is easy and fun, and then it will pay off for a lifetime."

"We are excited to partner with Little Pim and expand the educational offerings of our Learning Lodge with their language learning videos," said William To, President, VTech Electronics North America. "Learning a new language has many benefits and can give children a great advantage in this global world. We are always looking for ways to bolster our learning content and think this partnership is a great opportunity."

The Little Pim videos help kids learn 360 words and phrases in a second language. The videos will be offered in English, Spanish, French, Mandarin Chinese, Italian and German. They will be available starting in December for US$4.99 each.

Little Pim makes learning a foreign language easy and accessible to all kids. Their apps, videos, books, flashcards, and CDs feature Little Pim an animated panda bear that keeps kids entertained while inspiring in them a lifelong love of language and learning. Their unique Entertainment Immersion Method^® provides total immersion in the language. The method engages a child's love of play watching real kids and animation. The program is the brainchild of Julia Pimsleur Levine, the daughter of Dr. Paul Pimsleur, creator of the Pimsleur Method, the popular language-learning program for adults. She was inspired to create Little Pim for her own children, after growing up bilingual in French and English.

For more information on Little Pim, visit LittlePim.com.

About VTech

VTech is a world leader in age-appropriate and developmental stage-based electronic learning products for children. As a pioneer in the learning toy category, VTech develops high-quality, innovative educational products that enrich children's development and make learning fun. With a rich, almost 35 year history, VTech has not only established itself as a learning authority but also consistently remains at the forefront of innovation with award-winning products such as the InnoTab^® 2S Wi-Fi Learning App Tablet, one of the first children's learning-based tablets with Wi-Fi, MobiGo^®, V.Reader^® and V.Smile^®. The Learning Lodge™, VTech's comprehensive app store, features a robust library of more than 350 educational and entertaining games, e-books, music and videos with engaging age-appropriate content across the widest variety of curricula, with content expanding to offer more than 600 titles by the end of 2013. The company also has a broad range of award-winning infant and preschool products available in 24 different languages worldwide, with more than 100 new products introduced every year. In order to further strengthen VTech's position as a learning authority, the company's Panel of Experts, with esteemed experts in reading, language arts, science, math, and child development, consult on new product introductions and Learning Lodge content.

VTech Electronics North America, LLC is based in Arlington Heights, Illinois. VTech Electronics Ltd. is headquartered in Hong Kong with distribution globally. VTech is the largest supplier of ELPs from infancy to preschool in the US and Western Europe.

For more information on VTech's additional product lines, visit http://www.VTechKids.com, http://www.facebook.com/VTechtoys on Facebook or follow @VTechToys on Twitter.

About Little Pim

Little Pim is an award-winning foreign language learning program for babies, toddlers and preschoolers. Between birth and the age of six, the human brain is pre-wired for language learning, and Little Pim helps families take advantage of this brief window, by making language learning easy, fun and effective. Our unique Entertainment Immersion Method^® provides total immersion in the language. The method engages a child's love of play watching real kids and animation. Little Pim's proven repetition technique helps children retain new vocabulary. Little Pim is available 11 languages including Spanish, French, Chinese and Italian on videos, music, books, flash cards, gift sets and more. Come see why Little Pim is the number one way to a teach kids foreign language at LittlePim.com.