Brand, Mission and Strategy

Our Brand

Innovation Beyond Technology

VTech stands for innovation and practical, down-to-earth products that bring technology into the hands of people. This means real breakthroughs in design, function, software and hardware, and using the latest proven technology as creatively as possible to enhance people's lives.

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Our Mission

To integrate economic growth, environmental protection and social responsibility in our business strategies to design, manufacture and supply innovative and high quality products for the wellbeing of people and benefits of society, aiming to drive sustainable value for our stakeholders and the communities.

Our Strategy


Product Innovation

To combine proven technology with creative ideas to develop new products and broaden our product portfolio


Gains in Market Share

To further strengthen our leading positions in established markets


Geographic Expansion

To capture new opportunities by developing potential markets in Asia Pacific and other regions


Operational Excellence

To continue our effort in maintaining tight control on cost and quality

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